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With Record Store Day just around the corner (this Saturday) we thought you might appreciate this brand new promotional video from our Analog friends. It is on this day that thousands of people show their love for the other black gold. Together with young videographer Noël Schoolderman, Analog has created several promotional video’s showcasing their love for vinyl. In case you’ve missed the previous video’s…don’t sweat. They can be found here and here.

Take a peak at the inside of a vinyl pressing plant and follow one of the freshly pressed records to it’s new home (by way of a record shop of course). And for those wondering when the next Analog party is going to take place. No worries. Because they will return later this year…bigger & better!